Tuesday, October 30, 2012

Chocolate milk for Halloween?

Did you know that chocolate milk is the official beverage of Halloween?  How can that be, you might ask...how can any milk product be passed out to trick-or-treaters without risk?  Well, I recently learned about the Milk Unleashed campaign, which is introducing what's called Shelf Safe Milk to folks who haven't heard of it before.

What is Shelf Safe Milk?  It's simply milk that has been briefly subjected to higher than usual temperature in the pasteurization process.  You get the same nutrition and great taste, but it doesn't need to be refrigerated until opened.  This means that small "juice box" style cartons can be passed out for Halloween, as well as tucked into lunches, picnic baskets, etc.  And just in case you are wondering, these small boxes are recyclable too!

I was sent several different varieties to try, and being the chocolate milk fiend that I am, I can tell you that there is no difference in taste.  So check out your local grocery store and see if they are carrying shelf safe milk...hint, hint...it won't be in the dairy case!   

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